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Customer behavior refers to how an individual buys, what is their frequency of shopping, and what factors influence their buying decision. Customer behavior is influenced by the following three factors: Personality Traits...

Customer behavior refers to how an individual buys, what is their frequency of shopping, and what factors influence their buying decision. Customer behavior is influenced by the following three factors:...

A subscription model is one where customers are charged a recurring, usually monthly, fee for the recurring delivery of products. For example, Dollar Shave Club offers a customized monthly subscription...

Product Personalization is the process of customizing a physical product based on your customers inputs and/or preferences. Do you remember when customized personal picture mugs or keychains with initials were...

Digital products are the latest trending items on ecommerce websites. Digital products are intangible items i.e. cannot be touched or felt but can be consumed. Examples of digital products are...

If you, as an ecommerce merchant, advertise your products on Google Shopping, then it is very important that you optimize your data feed as it will improve your return on...

Google Shopping campaigns help you promote and sell your products by giving shoppers detailed information about what you're selling before they even click your ad. Once you decide to sell...

If you are interested in selling your products through Google Shopping, setting up your Google Merchant Center account is the first step. After that, it is time to create your...