Top Reasons Successful Businesses Use Email Marketing

Ashish Kasama|June 9, 2021|2 Minute read|
Play
Blog / Technology Posts / Top Reasons Successful Businesses Use Email Marketing

SHARE

facebooktwitterwhatsapplinkedin
facebook
twitter
whatsapp
linkedin

Email marketing is a digital marketing strategy that uses email to promote your business’s products or services. Using Email marketing, you can keep your customers updated on the latest news about your company, sales promotions, and exclusive deals for your subscribers. It can be a powerful tool to keep our customers informed and in touch. Most importantly, it can boost conversions and revenue by providing subscribers and customers with valuable information.


Advantages of email marketing

Email marketing is a popular marketing tool because it prompts the user to take some kind of action - an email will sit in the inbox until it’s read, deleted, or archived.

  • High conversion rates

    For every $1 spent, email has an average return on investment (ROI) of $44 or a 4400% ROI, according to a study by Campaign Monitor. On a global level, as per Statista, 30% of marketers say email marketing has the highest ROI.

  • Build better relationships and generate leads

    Email marketing helps build better relationships through personalized engagement and that, in turn, helps drive traffic to your blog, social media, or anywhere else you’d like customers to visit.

  • Boost brand awareness

    Emails can be used to keep your company and its services on the top of mind of your prospective customers especially when they are ready to engage.

  • Promote your content

    Email marketing can be used to share relevant blogs or any other useful contents with your prospects. You can also use email marketing to promote your products and services. 86% of consumers like to receive a promotional email from brands they subscribe to at least once per month.

  • Email is the #1 communication channel

    There are 3.8 billion email users worldwide and at least 99% of consumers check their email on a daily basis. So this makes emails a perfect place to reach out to customers.



    Lucent Innovation is a full-service Shopify web design and development company. We build ecommerce websites that are ready to sell, scale, and grow.

    Contact us for your next project:

     

    844-582-3681

    shopify@lucentinnovation.com

    https://www.lucentinnovation.com

 

Ashish Kasama

One-stop solution for next-gen tech.

Related Blogs

The latest from our innovation team

SEE ALL

Uncover Hidden

Growth Opportunities

With Data Science, AI & ML.

Get a FREE Consultationarrow

LET'S TALK

We offer our expertise in a number of business domains. We try to deliver the best services right from pre built platforms to custom solutions.

10+ years of industry experience

1000+ global base of customers

500+ qualified resources

Transparent cost

Get a quote now !

SUBMIT

100% confidential and secure

Read *T&C

Our Global Footprint

Lucent innovation
We are a family filled with talented experts that help global brands, enterprises, mid-size businesses or even startups with innovative solutions.
Newsletter
Accelerate your tech projects with us. Get in touch with us.
Follow us
facebooklinkedinyoutubeinstagramtwitter
lucent innnovation: cltuch

Lucent Innovation, © 2024. All rights reserved.Privacy policyDMCA compliant image